Remember a number of years ago when a clip of Fred Astaire dancing was manipulated to show him cavorting with a vacuum cleaner? It was weird and sparked a debate as to the appropriate use of dead celebrity’s images in advertising.
Well, Yoko Ono has put her stamp of approval on the use of John Lennon‘s image and “voice” in a new ad promoting the One Laptop Per Child Foundation, a project from MIT. The legitimacy of the organization’s mission to provide solar powered machines to the world’s poorest children aside, this is plain creepy. John Lennon has been dead for nearly 30 years and the voice-over sounds like a cartoon version of his voice.
How far can we go with this? What are some dead celebrity endorsements you’d like to see?
Via the NME.