All posts by Stephen Macaulay

Fuck Viacom

Relating to the post directly below this one. . . “We will do with the Internet what we did with cable” —Sumner M. Redstone Chairman of the Board & CEO, Viacom Inc. Chairman of the Board & CEO, National Amusements Inc. (In a radio commercial for the New York Stock Exchange) That’s “Viacom” as in, … Continue reading Fuck Viacom

Marshall Crenshaw: Before the Whole Thing Crumbles to the Ground

Marshall Crenshaw at The Ark, 15 August: Before the Whole Thing Crumbles to the Ground “Thank God there are some people here.” With those words, Marshall Crenshaw sat down on a stool with an acoustic guitar on the stage of The Ark. There were, oh, maybe 200 people there, many of whom paid $17.50 to … Continue reading Marshall Crenshaw: Before the Whole Thing Crumbles to the Ground

Fish in a Barrel, Redux

“A rallying cry for Dodge customers—street smart people with active life-styles who are not afraid to express themselves by driving break-the-mold cars and trucks.” That’s Jim Schroer, executive vp, Global Sales & Marketing, DaimlerChrysler, who is talking about a tagline that will be part of the ads the company will be rolling, ads that are … Continue reading Fish in a Barrel, Redux

O Brave New World

Two points: 1. This is not one of the long, thoughtful pieces that appear below on this page. If you’re looking for that, well, simply go below 2. I am becoming somewhat disturbed that I even noticed this topic and even annoyed that I have essayed this band more than once on this site. Here’s … Continue reading O Brave New World

American Bandstand

During the past few weeks, in the aftermath of the announcement of the Dodge-Aerosmith partnership, I’ve been talking to a number of people, particularly those in advertising and PR, about the arrangement. The ages of the people ranged across an entire generation, from 23 to 50. The question I was interested in getting an answer … Continue reading American Bandstand

Thinking Makes It So

Imagine a famous painting. For the sake of simplicity, think the “Mona Lisa.” Now consider an artist. Exceedingly talented. Adept with brush and paint. A mastery at manipulating the latter with the former. A steady hand. A keen eye. And she paints, stroke for stroke, brush for brush, what is, visibly, the “Mona Lisa.” The … Continue reading Thinking Makes It So

All For Who?

In our on-going efforts to track the nexus between Big Business and Bigger Business, we’ve discovered still another development. As you may recall, Jaguar had been using rock superslug Sting to promote its cars, demonstrating how the Jag can lull Sting to sweet dreams of rainforests or more song-writing gigs for cartoon movies. But now … Continue reading All For Who?

Idlewhile

What is the extent to which we ascribe profundity to a songwriter’s lyric when, in actuality, all s/he was doing at the time of composition was (a) avoiding a cheap rhyme or (b) acknowledging an inside joke? (In the case of a band/performer we don’t like, the reaction to the phrase in question is a … Continue reading Idlewhile

Just Push

Quick: What do you think of when you think about the Neon? Or the Stratus? Or the Caravan? Dakota or Durango? Yes, I thought so. Aerosmith. “Dodge and Aerosmith are a perfect match. Both represent the rebellious and youthful energy that great rock and roll bands and great car brands have come to represent. Who … Continue reading Just Push

“Buy, buy, buy”

Here I am, reading the newspaper on a Monday morning. . . . I see an ad for Verizon. Which, I discover, is sponsoring the Nsync tour. Fine. Presumably teenage girls can rack up more minutes on their limited dialing plan than their parents can afford. But those ads for credit cards that can be … Continue reading “Buy, buy, buy”