Tag Archives: Aerosmith

The Oral History of Walk This Way

Stop what you’re doing and read this Washington Post piece: The inside story of when Run-DMC met Aerosmith and changed music forever by Geoff Edgers. It’s as amazing as you could hope for. Even if you don’t have time to read the whole thing right now, at least watch 4-minute collection of unreleased MTV News … Continue reading The Oral History of Walk This Way

Emo Game: I’m All Smart Like That

A Glorious Noise interview with the creator of the Emo Game. By Derek Phillips Sure, they got a rep for nerd glasses, perfectly messed hair and being sensitive and in touch with their feelings, but Emo kids have a darker side. Graphic designer, Jason Oda, created the Emo Game for those twisted bastards to live … Continue reading Emo Game: I’m All Smart Like That

A Public Service Father’s Day Gift Tip from Glorious Noise

Father’s Day is almost upon us, so there is still time to take your Dodge Ram down to your local grocery store—and we are assuming, of course, that you are driving the new Dodge Ram, the Mayor of Truckville—and, with “Just Push Play” blaring from the audio system, rolling out to pick up a 5.7-ounce … Continue reading A Public Service Father’s Day Gift Tip from Glorious Noise

AND I CAN’T GET YOU OUT OF MY HEAD

There’s no chemical reaction. Often, there isn’t even an overt reference point. But nevertheless, each morning, there it is, tapping on the back of our pineal glands like a bored, sticky child. A pop song. Or a fragment – a mysterious bass line tangent; the suggestion of some Motown backing vocals, or maybe even a … Continue reading AND I CAN’T GET YOU OUT OF MY HEAD

Fish in a Barrel, Redux

“A rallying cry for Dodge customers—street smart people with active life-styles who are not afraid to express themselves by driving break-the-mold cars and trucks.” That’s Jim Schroer, executive vp, Global Sales & Marketing, DaimlerChrysler, who is talking about a tagline that will be part of the ads the company will be rolling, ads that are … Continue reading Fish in a Barrel, Redux

American Bandstand

During the past few weeks, in the aftermath of the announcement of the Dodge-Aerosmith partnership, I’ve been talking to a number of people, particularly those in advertising and PR, about the arrangement. The ages of the people ranged across an entire generation, from 23 to 50. The question I was interested in getting an answer … Continue reading American Bandstand

Just Push

Quick: What do you think of when you think about the Neon? Or the Stratus? Or the Caravan? Dakota or Durango? Yes, I thought so. Aerosmith. “Dodge and Aerosmith are a perfect match. Both represent the rebellious and youthful energy that great rock and roll bands and great car brands have come to represent. Who … Continue reading Just Push