People listen to Steve Jobs. And geeks get really excited about his annual keynote address at the Macworld convention. Glorious Noise’s resident Mac-evangelist, Joshua Rogers, weighs in on the new stuff coming out of Cupertino.
Okay, it was Keynote day and I figured some of you may be interested to see what happened, musically speaking…
With 500,000 tracks the focus now seems to be on browsing… Their “Essentials” lists have been up for a while, but today they added Billboard Top 100 charts dating back to 1946 (although it’s only Top 30 or 50 up until 1959). This is pretty cool, as it highlights the depth of iTunes catalog, and it’s really fun to go back and see what was hot when you graduated or had your bar mitzvah or whatever.
This is pretty effing sweet… For $50 (the cost of the complete iLife suite) you get this 64-track recording studio that not only uses (a subset of) the same royalty-free audio loops found in Soundtrack and allows for MIDI control and sequencing of instruments, but also allows you to record directly to hard disk as demonstrated by none other than John Mayer. It includes a variety of processing synths to emulate vintage amplifier sounds. It was hard to tell in a QuickTime stream, but they sounded pretty dope. The ultimate demo-producing system is here!
3) iPod mini
I’m not quite sure what the point is here… Captain Steve suggests that at a price point of $250, they’re aiming to capture the market of high-end flash media players, but at only 4GB (compared, ostensibly, to 256MB for other players in the ~$199 area) I don’t see why you wouldn’t pony up the fifty bucks for a 15GB “regular” iPod (that’s what the low-end model was just bumped to, from 10GB). The mini certainly looks sweet – like a colorful aluminum half-inch-think business card, but the price tag will need to come down, I think, to capture much of that 37% “high-end flash players” market.
That’s the bulk of it… I’ve already ordered a pair of Apple’s new in-ear headphones – at $40, they’re about half the price of most other in-ear models, and even if they sound exactly the same as the regular ones, the better sound isolation is very welcome.
Another cool iPod toy I noticed today is Griffin’s iTalk – 16-bit recording right on the iPod, with built-in mic or auto-switching mic input. Nice.
Just thought I’d share.