EMI Ditches DRM: No April Fool

We mentioned this as a possibility back in February, but it looks like it’s actually happening now: EMI Music launches DRM-free superior sound quality downloads across its entire digital repertoire. Coming to iTunes in May for $1.29 per song: Apple Unveils Higher Quality DRM-Free Music on the iTunes Store.

• “DRM-free tracks from EMI will be offered at higher quality 256 kbps AAC encoding, resulting in audio quality indistinguishable from the original recording, for just $1.29 per song.”

• “iTunes customers will be able to easily upgrade their entire library of all previously purchased EMI content to the higher quality DRM-free versions for just 30 cents a song.”

• “Complete albums from EMI Music artists purchased on the iTunes Store will automatically be sold at the higher sound quality and DRM-free, with no change in the price.”

This is very cool. Will others follow?

2 thoughts on “EMI Ditches DRM: No April Fool”

  1. It’s interesting and very cool – DRM drove me to the pirate’s life, tho. And I don’t know if I’m coming back.

    But I think the recording industry is closing the barn door after the horse was stolen. They should’ve done this right from the start.

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