XX

Glorious Noise turns 20 and my have things changed. 

Twenty years is a long time, especially in the Information Age where time bends and flips unto itself in meta ways. Digital Culture is not measured in years but memes…in Scaramuccis. To think back on twenty years of Glorious Noise is more than my feeble Gen X mind can even really do or bring any sense to. Still, I must try because it’s the only reason to even participate online anymore.

When we started Jake had to jigger a light hack to even allow comments. The Internet promised to democratize information, but to even have two-way conversations required some level of technical ability most normies didn’t have. So at first, it was still us broadcasting to you. It was our turn to be the gatekeepers and tell you what was cool out there, and more often than not what wasn’t cool. It was fun and basically what my friends and I did at every party we ruined in Chicago. We got loud and debated the legitimacy of the host’s music collection. Now that everyone streams, can we even do that anymore? Where’s the fun?

For a while the site made some money, which kept us online and allowed us to throw parties and launch a record label. You know all this because we mention some version of the site’s history each year at this time. I mention it now because nobody makes money online anymore. Even porn is free. So we don’t throw any parties anymore and we don’t put out our friends’ records. 

I don’t write this as a whine, but to list a few more examples of how things have changed. We didn’t launch the site to make any money and now we’re back to the beginning. We do it now for the same reason we started: because we like to talk about music. Maybe not as much as we used to, but still…

So happy birthday, GLONO. I am pretty proud that this site has been running for twenty years. We’ve found and shared a lot of really cool music in those twenty years and my one true hope is that somewhere along the way, that music changed your life.

Father John Misty - In Twenty Years or So

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