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Listening to The Drifters in the Age of COVID

Back in the 1960s, there were a number of songs that were about places rather than people, many of which were performed by The Drifters, a group that was highly influential but for some reason not as widely known as they should be (e.g., “Who’s singing that song?” “Don’t know.”). Their performances of these songs is often heard in things ranging from commercials to movies—and if it isn’t The Drifters, it is by performers who cover it close to The Drifters’ approach.

In 1962 The Drifters recorded “Up on the Roof,” written by Gerry Goffin and Carole King, which became a hit in 1963, and later became named by the Rock and Roll Hall of Fame one of the “500 Songs that Shaped Rock”. (The Drifters also made the list with “Money Honey” and “There Goes My Baby.”) The lyric of that song could have been written to describe this past summer, when New York City was a COVID-19 hotspot:

When I come home feelin’ tired and beat
I go up where the air is fresh and sweet (up on the roof)
I get away from the hustling crowd
And all that rat race noise down in the street (up on the roof)

In 1963 The Drifters had a hit with “On Broadway,” a song written by Barry Mann, Cynthia Weil, Jerry Leiber, and Mike Stoller. While they weren’t the first to record the song—as The Cookies and the Crystals had beat them to it—their version was the most popular, having reached 9 on the Billboard Hot 100.

What’s interesting about this song is that while “Broadway” connotes what is referred to as the “Great White Way”—the section of the street between 42nd and 53rd streets—because of the lights that shine from the theater marques (“They say the neon lights are bright/On Broadway”. . .”I’ll have my name in lights”), the lyric goes on to say that while the protagonist/narrator is told that the possibilities are dim—“They say that I won’t last too long on Broadway”—he (in The Drifters’ version) doesn’t believe that:

But they are wrong, I know they are
I can play this here guitar
And I won’t quit till I’m a star
On Broadway

While Bruce Springsteen performed at the Walter Kerr Theatre from October 2017 to December 2018, the notion of someone making it performing on Broadway with a guitar is certainly something that seems unusual today, as it must have been back in 1963, when shows that opened that year included Brigadoon, Oliver! and Pal Joey, things that are more of bravado than ballads.

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