“Keep me searching for a pot of gold/And I’m growing old”—with apologies to Neil Young
For the past several months, climate activists in London have been staging protests at the British Museum. They want the institution to stop taking sponsorship money from bp. bp (formerly British Petroleum) is, of course, an oil and gas company. There is probably a bp station close by to where you are right now. The company says, “Our purpose is reimagining energy for people and our planet. We want to help the world reach net zero and improve people’s lives.” I don’t know what “reimagining energy” means. Probably some clever copywriter came up with that term. It is hard to imagine (to say nothing of reimagine) precisely how a company that is primarily predicated on drilling holes to pump out fossil fuels that are then processed so that they can be combusted in various things like motor vehicles is going to get to net zero, even by 2050 because as long as these carbon-based fuels are burned, the consequences are, well, according to the U.S. Energy Information Administration: “the substances produced when gasoline is burned (carbon monoxide, nitrogen oxides, particulate matter, and unburned hydrocarbons) contribute to air pollution. Burning gasoline also produces carbon dioxide, a greenhouse gas.”
Just how the elimination of the sponsorship by bp for the 990,000-square-foot history museum—which, by the way, has free admission—is going to have an effect on the chemistry of combustion or on the use of petrol there or gasoline here is difficult to suss, but there is something to be said for the pluck of those stalwart Brits who are gluing themselves to things like paintings to prove their dedication to the mission. (What, I wonder, do they do when they have to go to the loo? Bust out the nail polish remover and make a quick break?).
Whether it is a museum or a band, the importance of sponsorship—a.k.a., funding—is absolutely important.