According to the description of Cancun on TripAdvisor:
“The international capital of spring break
“‘Spring break forever’ could be Cancun’s motto. It’s all sun, sand, and good vibes. Here flip flops and board shorts count as “dressed,” and the club beats are thumping 24/7. Swim-up bars keep the cocktails coming to the twentysomething crowd. But families can find their own paradise at one of the many resorts with kids’ clubs and gigantic pools.”
So what do we have:
• Spring break. Which could include those ages 18 to 24, from high school seniors through undergraduates
• Twentysomething crowd that are partial to swim-up bars
Which makes me wonder about the potential crowd for “Playing in the Sand,” the three-day event that will feature Dead & Company.
Two points: (1) the name of the “destination concert experience” will be held in Cancun next January, a period when there isn’t a spring break; (2) the name of the event is a play on the title of a Grateful Dead tune that was released in 1971, making it 50 years old, which means that it was out 21 years before the oldest twentysomething was born.
The packages aren’t inexpensive. They start at $2,112.50 per person (yes, this includes a room at the Moon Palace Cancun Resort) and go up to $9,000. Starting prices.
Presumably, given that most people haven’t been vacationing much (except for thousands of springbreakers this year) due to COVID, by next January they’ll be ready for an event at a resort.
But one thing strikes me as a bit odd about this, and not that the Grateful Dead was a band that is more associated with grilled cheese sandwiches and drum circles than fine dining and a Jack Nicklaus golf course.